Rastafarians, 420-Ganja and Blue Mountain Coffee. The Blue Mountains are the ROOTS of Jamaica. Reggae music, Irie vibes, wild mountains and remote Rastafarian villages. Come explore Jamaica with "REGGAE JAMAICA TOUR"
CD 0r mp3 - RECORDING AVAILABLE:
Live at the China Club in Chicago
Genre: Reggae: Reggae rock ( click-on photo or link )
Elect Ras Astor Black the Next Prime Misiter of Jamaica!
The Rastafari movement has been a major source of inspiration for artists, poets, filmmakers, writers and intellectuals.
Rastafari, by restoring pride in black identity came to embody cultural change in Jamaica after its independence in 1962.
Despite its severe repression by the Jamaican government, Rastafari have become ...
Still Broadcast every week since 1992 With Ras Astor Black.
KINGSTON, Jamaica; November 15, 2018: Tourism Minister, Hon. Edmund Bartlett, yesterday (November 14) officially launched the Jamaica Tourist Board’s (JTB) new and fully integrated website which will transform its marketing strategies.
The website forms part of the JTB’s overall strategy to compete in the ever- changing global marketplace as well as plans by the management to revolutionize its methods of marketing and promoting Jamaica as a destination.
Speaking at the launch at ATL Automotive in Kingston, Minister Bartlett noted that, “This is a monumental step in our effort to digitally transform the tourism sector. We see the changes globally and are making sure that we keep apace and can respond to the new trends and needs of the market.
Our visitors are technologically savvy and can with the click of a button on their smart devices decide which destination they will go to next. With this powerful website, we will be able to give each visitor a reason to choose Jamaica.”
This new website will host and promote all aspects of the destination and provide real time access and content to tour operators and travel agents globally to be more efficient in selling Jamaica.
Minister Bartlett added that, “This is money well spent and our return on investment will be priceless as Jamaica yet again shows thought leadership in this age of digital transformation.
I am also pleased that our local suppliers will be able to utilize this powerful marketing tool.”
The new site also has added features to segment visitors and personalize content. With personalization, the JTB will be able to obtain data including pages viewed, time spent on the site, bounce rates and goal conversions, which will better help in sharing messages to resonate with every visitor, both from overseas as well as locally.
Director of Tourism, Donovan White, indicated that, “To compete in this new global marketplace, the JTB’s number one strategy will be the use of our new, fully integrated website. We will have predictive capabilities and anticipate our visitors’ needs.”
For more details on the JTB’s website go to www.visitjamaica.com
Minister of Tourism, Hon Edmund Bartlett - Carissa Leitner, Account Manager of Simple View, the company that developed the new JTB website, and Trudy Chin, Acting General Manager for Caribbean Airlines. The occasion was the official launch of the JTB’s new website at the ATL Automotive in Kingston yesterday.
Digital Destination 2 – Minister of Tourism, Hon Edmund Bartlett, addressed attendees at the official launch of the JTB’s new website. The launch, which unveiled the new JTB website to industry stakeholders, happened at the ATL Automotive in Kingston.
For more information, contact:
Ministry of Tourism
64 Knutsford Boulevard
Tel: (876) 920-4926-30
Fax: (876) 906 1729
Like and follow us on: